LYOUM – Tunisian Fashion Brand – Founders Claire & Sofiane Ben Chaabane : 2011

Founded by the French and Tunisian couple Claire and Sofiane Ben Chaabane. 100% Made in Tunisia. Both for the Tunisian market and International exports.

Ready to wear Mediterranean apparel mixing Arabic and European influences with a touch of Parisian chic.

Two boutiques established in Tunisia – La Marsa and Tunis El Menzah. Plus ‘pop up’ boutiques in Paris and London.

A quarterly magazine launched titled ‘Holma’ covering the Tunisian-Mediterranean lifestyles flavouring the Lyoum brand.

www.lyoum.fr

pix : zeineb Fellah / businessnews.com.tn

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French / Tunisian